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Standing Out On The Shelf: Product Design For Retail


6-7pm
27 April, 2022
£10

A masterclass in getting your product and packaging design right for physical retail

Retail is a fantastic strategy for sales, but when your products are sitting on a crowded shelf, their design needs to be capable of capturing attention and telling an engaging story – just as you would if you were standing right there.

It’s a lot easier said than done, which is why in this workshop independent creative agency Dsgn & Co. will be:

    • Taking us through how to make effective creative decisions when working on our product & packaging design
    • Sharing valuable insights about customer decision-making
    • Giving us the tools we need to ensure our products are capable of standing out and converting passers-by

Bring your most burning questions as there will be plenty of time for Q&A!

100% of the ticket fee will be donated to Five x More, a movement Committed to highlighting and changing Black women’s maternal health outcomes in the UK.

About Dsgn & Co.

Dsgn & Co. is an independent creative agency based in London, which exists to help and support ambitious brands. The agency are a specialist at connecting brands with their consumers, to make a real commercial difference in their market.

About Adrian Boswell

Adrian Boswell, a fishmonger by trade, has held down roles as a Retail Admin Assistant, Allocator, and Merchandiser before moving into the world of Buying. He has spent the last 20 years gaining experience in premium fresh food retail. Adrian has extensive knowledge of the different food areas, including cheese, deli, fresh fish, smoked fish, caviar, truffle, meat & poultry, F&V and more recently Health & Wellbeing.

Watch back previous workshops here.

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