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LaJoi Swimwear


Swimwear inspired by iconic, confident women

These stunning costumes are handmade to fit all shapes and sizes like a glove, complimenting your figure.

Founded by two young ladies from London, designing and working in their mother’s living room, La’joi has now launched its first online store. Proving no dream is too big.

Below is not an exhaustive list of products. The Jamii discount applies to the whole website range, unless otherwise specified.