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Innocent Hair Care


A haircare brand protecting Mother Nature

Innocent Hair Care’s mission is about creating two things: a natural hair line of Afro haircare products, and a brand that cares about sustainability.

Their high-quality handmade haircare is made with organic ingredients sourced from UK-based suppliers. Innocent Hair Care believes that reducing their environmental impact is the most important thing, which is why their products are packaged in recycled glass and they also use their platform to educate on sustainable practices.

Below is not an exhaustive list of products. The Jamii discount applies to the website range unless otherwise stated.