The Spring 2021 Little Black Book is out now! >


A self-love journey for girls

Cherish Me creates gifts that inspire and empower black girls. The brand symbolises a journey to self-love using the tools of journaling, creative workshops and beautiful black art that reminds girls how beautiful they are.

Cherish Me is a family business run by Carolyn and her two daughters. Seeing low esteem everywhere in the black community, they wanted to create positive images that black girls could relate to. Her daughter is the talented illustrator behind each design.

10% Jamii discount applies to all Cherish Me products excluding journals